Nine years after the original release, "Zootopia 2" has hit theaters, bringing Judy Hopps and Nick Wilde back to the big screen. Data from Taobao and Tmall shows that searches for "Zootopia" surged by over 1000% month-on-month following the film's premiere, while sales of related toys and collectibles jumped more than 600%, driven primarily by young consumers.

On the movie's opening day, searches for Zootopia-themed merchandise skyrocketed on Taobao. Popular items included 52TOYS' "Perfect Partners" blind box series, Disney's nostalgic plush toys, Pop Mart's MOLLY collaboration line, and gold jewelry collections by Chow Tai Fook and Lao Fengxiang.

Currently, over 20,000 Zootopia-related products are available on Taobao, spanning categories such as trendy toys, gold jewelry, apparel, home goods, and tech accessories.