SA SA INT'L (00178) experienced a sharp reversal in afternoon trading, falling more than 6% after an initial surge of over 6%. As of the latest update, the stock was down 6.02% to HKD 0.78, with a turnover of HKD 20.91 million.

The company announced during the midday break that it expects profit attributable to owners for the fiscal year ending March 31, 2026, to reach between HKD 190 million and HKD 205 million. This represents a significant year-on-year increase of 147% to 166%. The projected growth is primarily attributed to substantial annual improvements in same-store sales, total number of transactions, average spending per transaction, and number of items per transaction in its core markets of Hong Kong and Macau. Enhanced operational efficiency on its online platforms has also driven rapid profit growth in its e-commerce segment. Furthermore, following the cessation of its offline operations in Mainland China, related losses have narrowed considerably, with the local business returning to profitability.

Additionally, for the fourth quarter from January 1 to March 31, 2026, the group reported total revenue of HKD 1.233 billion, a 30.9% increase compared to the same period last year. Offline sales during the quarter amounted to HKD 1.0677 billion, up 33.0% year-on-year and accounting for 86.6% of the group's total revenue. As of March 31, 2026, the group operated 160 offline stores, an increase of four stores from the previous year. Online sales reached HKD 165.5 million, an 18.9% increase, representing 13.4% of the group's total revenue.