Global digital trade is entering a critical phase characterized by regulatory restructuring and ecosystem integration in 2026, while payment infrastructure is undergoing a generational leap in accelerated development. Against this backdrop, YEAHKA's overseas payment brand YeahPay has welcomed a strategic senior executive. It is reported that David Tay, former Visa Asia-Pacific executive and Singapore-based payment veteran, has officially taken the helm as Global Vice President of YeahPay. He will oversee the strategic planning and product ecosystem evolution of YEAHKA's overseas payment business. David Tay, a Singaporean, is a rapidly emerging young leader in the payments industry. He previously worked at the internationally renowned card network Visa, where he participated in and drove multiple business growth projects across Southeast Asian markets, gradually demonstrating his potential in business insight and innovation. Later, leveraging his strong execution skills and judgment of industry trends, he transitioned to Visa's Innovation department, serving as Head of Innovation and Business for Asia-Pacific. As the leader of product innovation and new business initiatives in the Asia-Pacific region, David Tay successfully spearheaded the commercialization of cutting-edge payment paradigms such as Visa Flex Credential and palm-vein biometric authentication. Additionally, he was deeply involved in the evaluation and governance of key strategic partners in Asia-Pacific, accumulating extensive experience in collaborating with banks, fintech companies, and large merchants. His career history indicates that David Tay possesses comprehensive experience spanning product design, market entry, and large-scale promotion, along with significant expertise in cross-institutional collaboration and ecosystem development. The recruitment of this strategic talent coincides with a pivotal moment of exponential expansion in YEAHKA's overseas operations. According to YEAHKA's 2025 financial report, its overseas business achieved a total payment volume of over RMB 5 billion for the year, representing a remarkable 323.3% surge compared to the RMB 1.1 billion recorded in 2024.