Keep Inc. (Stock Code: 3650) has announced the resignation of Mr. Liu Dong as an executive director, effective November 13, 2025, citing personal work arrangements. He confirmed no disagreement with the board and no other matters requiring shareholder attention.

Effective on the same date, Mr. Xu Ce has been appointed as an executive director. Mr. Xu joined the company in October 2024 and currently serves as chief financial officer, joint company secretary, and authorized representative. With nearly 20 years of investment banking and CFO experience, Mr. Xu has held roles at major financial institutions, including Deutsche Bank AG and Goldman Sachs (Asia) L.L.C. He holds a bachelor’s and a master’s degree in computer engineering from the National University of Singapore. He is beneficially interested in 1,500,000 shares of the company, subject to vesting conditions. The board has welcomed Mr. Xu’s appointment and expressed its appreciation for Mr. Liu’s contributions.