According to media reports citing informed sources, OpenAI is planning to soon integrate its Sora AI video generation functionality into ChatGPT. This strategic adjustment is expected to increase usage of the chatbot but may also raise operational costs. OpenAI launched the Sora application in late September 2025, aiming to accelerate the adoption of AI-generated video, similar to how ChatGPT popularized chatbots. One month later, the company announced that Sora would become available on Android platforms in several countries, including the United States, Canada, and Japan. Sora is a key product for OpenAI in the multimodal AI field, enabling users to quickly generate videos featuring people or animals. It currently competes with text-to-video tools developed by competitors such as Meta Platforms, Inc. (META) and Alphabet (GOOG). Data from Appfigures in January showed that Sora's app installations fell by 45% month-over-month, with a notable decline in user spending. This integration move comes more than five months after OpenAI released the standalone Sora mobile application. Merging Sora with ChatGPT could help the company boost its weekly active user count, which currently stands at approximately 920 million, still short of last year's target of one billion.