Recently, Li Ning (SEHK: 2331) brand founder and group chairman Li Ning held his first formal meeting with basketball star Stephen Curry, engaging the two sporting legends in a profound dialogue.

This meeting serves as a signal and milestone that the partnership between the Li Ning brand and the Curry Brand is accelerating following the announcement of their long-term collaboration.

As top athletes from different eras and sporting disciplines, Mr. Li Ning and Curry engaged in an in-depth conversation covering athletic spirit, Olympic experiences, youth sports, and the blueprint for future cooperation.

Both parties agreed that sport possesses the power to ignite passion, and that under the guidance and resonance of the athlete's spirit, inspiring achievements can be created.

Mr. Li Ning highly praised Curry's spiritual strength in reshaping the boundaries of basketball with a positive will and creative style of play.

Curry, in turn, expressed great respect for Mr. Li Ning's journey over the past 36 years, building a brand centered on athletes and the athlete's spirit while continuously delving into professional sports.

During the meeting, the two also shared their respective Olympic journeys, from the glory of gold medals to the tempering of setbacks, and the unique atmosphere and experiences of the Games, finding strong resonance on how sport profoundly shapes life.

Mr. Li Ning pointed out, "The spirit of the athlete, the spirit of sport, is a global common language." This high degree of alignment on a spiritual level forms the value foundation of their partnership and represents a significant opportunity for collaboration.

When discussing the future direction of their cooperation, both Li Ning and Curry, as athletes and brand founders, stated they will jointly focus on the new generation of sports enthusiasts.

Centered on sports like basketball and golf, they aim to use more innovative and professional products to build a platform connecting young people globally, inspiring the new generation to spread the spirit of sport and a positive, healthy lifestyle to a wider world, jointly unlocking new possibilities in the global sports arena.

Coinciding with this meeting, the first collaborative product, a commemorative T-shirt, was simultaneously launched, featuring the Li Ning brand logo and the Curry Brand logo cleverly integrated in the form of Eastern calligraphy art.

From the legendary dialogue to the launch of new products, the long-term partnership between the Li Ning brand and the Curry Brand is rapidly moving forward.