China's National Consumption Subsidy Confirmed to Continue in 2025: 69 Billion CNY Available in October, New Round Application Guide

Deep News
11/01

The National Consumption Subsidy (commonly known as "Guobu") has not been discontinued. In fact, the final round of 2025's subsidy program, totaling 69 billion CNY, officially launched nationwide at 00:00 on October 1. The subsidy operates on a first-come, first-served basis and will close on December 31 at 24:00, with no extensions or additional allocations. This is the last opportunity for consumers planning major purchases during the Double 11 and Double 12 shopping festivals to benefit from this government initiative.

**Key Highlights:**

1. **Double 11 Red Packets & Subsidy Stacking** Consumers can maximize savings by combining the national subsidy with platform-specific red packets: - JD.com: Search "今日大紅包" (Today's Big Red Packet) in the app for three daily draws (up to 11,111 CNY). - Taobao: Search "紅包多多多" (Lots of Red Packets) starting October 15 for daily draws. *Pro Tip:* Both platforms offer additional draws at 8 PM daily with higher winning odds.

2. **Subsidy Categories & Keywords** - Electronics: Search "數碼降價999" (Electronics Discount 999) for up to 2,000 CNY off. - Home Appliances: Search "家電省2000" (Save 2,000 on Appliances) for per-item discounts. - Smartphones: Search "手機降價777" (Phone Discount 777) for up to 500 CNY off. *Efficiency Hack:* Save search terms in your app history for quick access.

3. **Quick Facts** - **Total Allocation:** 300 billion CNY for 2025, with this being the final 69 billion CNY tranche. - **Deadline:** December 31, 2025 (or earlier if funds are exhausted). Provinces like Shandong and Jiangsu are already seeing high demand. - **Eligibility:** Nationwide coverage across 8 categories (e.g., smartphones, EVs, home appliances). Options include "trade-in" or "energy-efficiency" subsidies (max 2,000 CNY discount).

4. **Subsidy Examples** - Appliances: A 6,999 CNY energy-efficient air conditioner drops to 4,999 CNY after subsidy. - Smartphones: iPhone 16 Pro receives a 500 CNY direct discount plus potential red packet savings. - EVs: Up to 20,000 CNY subsidy for brands like BYD and XPeng, with additional local incentives.

5. **Application Steps** - **JD.com:** Search category-specific keywords → Enter subsidy portal → Select province → Claim voucher → Check out. - **Taobao:** Search "補貼來來來" (Subsidy Here) → Enter national subsidy zone → Claim discounts. *Student Offer:* JD.com users can search "學生大補貼" (Student Subsidy) for exclusive deals after verification.

6. **FAQs** - **Trade-in:** Old devices can be evaluated online and picked up for free. - **No Trade-in:** Opt for energy-efficiency subsidies instead. - **Limited Availability:** Funds are allocated provincially; 47% of appliance subsidies in Henan and Shandong were claimed by mid-October. - **Double 11 Synergy:** Subsidies stack with platform promotions and red packets for maximum savings.

7. **User Testimonials** - A Zhengzhou resident saved 2,400 CNY on a refrigerator (original price 6,299 CNY, final price 3,899 CNY after subsidies and coupons). - A Shenzhen buyer secured an iPhone 16 Pro for 7,599 CNY (24% off) via combined discounts.

8. **Key Dates** - October 31 (20:00): JD.com’s Double 11 pre-sale with triple discounts. - November 1–3: Taobao’s first-wave deals; subsidy quotas may deplete quickly. - December 31: Absolute subsidy deadline.

**Final Note:** This is the last chance to leverage 2025’s national subsidy program. With simple searches, savings range from hundreds to tens of thousands of CNY. Delay risks missing out entirely—act now and share the opportunity with family.

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