During the 18th Xuanyuan Automotive Bluebook Forum held from May 15 to 17 in Guangzhou, with the theme "Turning Point," GWMOTOR Chairman Wei Jianjun shared his views on the evolving market landscape. He emphasized that in the current platform era, merely focusing on product development is insufficient. "The market today is different from our past," he noted, referencing the era when the Haval H6 led sales for 108 consecutive months in a growing market. "Now we are likely not only in a stock market but also facing a shrinking market scenario."

He pointed out that in the battle for discourse power, a current phrase is "competing on the boss." In this stock market era, product homogenization is quite severe, akin to the saying, "Even good wine fears a deep alley." "To give users a genuine understanding of the product and brand, it is essential to do the work solidly," Wei stated.

Wei Jianjun highlighted that the internet values authenticity; one should not resort to tricks with netizens. "If you employ tricks, over time, the wisdom of netizens is boundless, and you simply cannot deceive them," he remarked.