On November 12, Lu Weibing, Partner and President of Xiaomi Group, Head of the Smartphone Division, and General Manager of the Xiaomi Brand, announced on Weibo that Xiaomi's Double 11 sales event concluded successfully this year. He shared two key achievements:

Xiaomi smartphones have secured the top spot in domestic sales for three consecutive years, dominating as the best-selling domestic brand across major e-commerce platforms.

The Xiaomi 17 Pro Max achieved dual victories in both sales volume and revenue in the 6K+ price segment, reinforcing its leadership in the premium smartphone market.

Lu Weibing stated, "This year marks a transformative phase for Xiaomi. Every step forward is made possible by your support and trust—thank you!"