On July 31, Meta Platforms, Inc. rose 3.04% in pre-market trading, trading at 554.48 USD/share, with turnover of $37.26 million. The stock is rebounding after 11 consecutive sessions of decline totaling over 20%.

On the news front, despite Q2 EPS of $6.18 missing the $7.13 consensus by 13.3% and free cash flow plunging 91% to $784 million due to $31.08 billion in capital expenditure, multiple investment banks maintained buy ratings. UBS noted that Business AI Agents reached 1 million accounts within one month of launch, with monetization set to begin in H2, potentially ramping revenue faster than typical timelines. Deutsche Bank maintained buy while lowering its target to $750, and Cantor Fitzgerald kept an overweight rating with a $680 target. Additionally, Microsoft's strong cloud results — with Azure revenue growing over 40% — lifted broader AI sector sentiment, providing recovery support for Meta shares.

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