Boston Consulting's Chen Qian: Empowering Women Leads to More Thorough and Comprehensive Decision-Making

Deep News
10/18

Special Topic: 2025 Sustainable Global Leaders Conference & First Green Industry and Sustainable Consumption Expo The 2025 Sustainable Global Leaders Conference was held from October 16 to 18 at the Expo Park in Huangpu District, Shanghai. Chen Qian, Managing Director and Global Partner at Boston Consulting Group (BCG), attended and spoke at the event.

Chen Qian emphasized that the empowerment of women holds significant value for business development today, outlining three key points. First, from a diverse decision-making perspective, women's empowerment presents advantages. She believes that the quality of decisions will be more thorough, comprehensive, and excellent, as female leaders often bring unique perspectives to business considerations. Second, there is the aspect of cultural resilience. Chen noted that empowering women leaders is especially crucial for organizations amid economic volatility and uncertainty. Data indicates that companies with more female managers experience higher employee retention rates and customer satisfaction. Third, women's empowerment plays a vital role as a "connector" for market demand. She highlighted that women play a significant role in purchasing decisions, controlling a staggering $30 trillion market in global consumer decision-making. Women possess natural advantages in sensing changes in demand, which can greatly assist various types of businesses in better understanding and quickly adapting to shifts in market needs and trends. Consequently, consumer companies worldwide are increasingly bold in deploying female leaders and senior executives to lead teams from market insights and consumer understanding through to product development. Chen concluded that women's empowerment is not merely a slogan; it is a concrete driver of high-quality, long-term development for businesses. It has transformed from an optional topic into a necessity for the future, showcasing the tangible competitive advantages that can be realized today.

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