At the 2025 XPeng Technology Day event, XPeng Inc. Vice Chairman and Co-President Brian Gu revealed that the company is actively planning its entry into the South Korean market. Gu emphasized that South Korea presents a strong electric vehicle market, though challenging, requiring thorough preparation.
Gu stated that XPeng maintains an open and collaborative approach toward partnerships. If South Korean companies demonstrate high willingness for cooperation, XPeng would be eager to explore such opportunities.