SMOORE INTL (06969) dropped over 9% at one point during trading. As of press time, the stock was down 5.94% to HK$19.94, with trading volume reaching HK$1.095 billion.
On the news front, British American Tobacco, a core client of SMOORE INTL, recently released its 2025 interim results showing that its vaping products (Vuse) experienced a 12.9% year-on-year decline in global sales volume due to the impact of illegal disposable e-cigarettes. Revenue also decreased by 13.0% on a constant currency basis.
Additionally, in June this year, the new HNB product glo Hilo, developed through collaboration between British American Tobacco and SMOORE INTL, was first launched in Miyagi Prefecture, Japan, with a suggested retail price of 3,980 yen for the device. The HNB products glo Hilo and glo Hilo Plus will be available for nationwide sales in Japan starting September 1.
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