On the evening of November 14, news emerged that the 2026 Tmall Double 11 event concluded on November 13.

During this year's Double 11, nearly 80% of consumers on the ALI HEALTH (HKEX: 00241) platform were household users, and the goods or services purchased covered the needs of family members across different generations.

During the Double 11 period, children's bone health, children's vitamins and minerals, and children's eye care all doubled compared with the previous period. Among them, new liquid calcium products for older children recorded nearly ten million in transaction value, DHA for children aged 6 and above grew 5 times year-on-year, and children's "blue hat" products, representing "scientific nutrition," doubled.

Health consumption among adults is becoming increasingly "professional." The number of dynamic blood glucose monitor users grew by double digits year-on-year, and new smart blood pressure watches immediately entered the bestseller list upon launch. Wearable monitoring devices became a major growth driver in the health category, with daily monitoring of blood glucose and blood pressure now appearing as digital curves on users' wrists. The sports nutrition category also showed clear growth, with multiple subcategories such as protein powder, creatine, and energy gels growing by more than 50%.

During the Double 11 period, health checkups for the elderly doubled, orders for chronic disease medications rose significantly, and demand for new specialty drugs and specialized medications accelerated. Medications for sleep disorders and peripheral neuropathy both doubled.

In addition, ALI HEALTH's "home rapid testing" business has launched nearly one hundred testing service products. The recently launched Alzheimer's disease (AD) blood testing service grew by nearly 300% during the event period.

On November 1, ALI HEALTH launched the "Family Health Card" for household users, covering testing, consultations, medication, medical care, delivery, and payment. Users can purchase health goods and services through the Family Health Card, and household health management can be completed through a single entry point. After the launch of the ALI HEALTH Family Health Card, services such as consultations, medication reimbursement, one-on-one flash delivery, and medical care at home saw active use, with registered users surpassing one million.

During the Double 11 period, ALI HEALTH also launched a "nurse home visit" service. Testing sample collection, chronic disease injections, and medical accompaniment can all be ordered online and completed by nurses at home. It now covers more than 250 cities nationwide and supports both immediate and scheduled modes, with immediate orders receiving a response in as fast as one minute. The service entered a peak in demand as soon as it launched, with orders for home injections and cross-region medical accompaniment continuing to grow.