BILIBILI-W (09626) Surges Over 7% as In-House Game Gains Popularity, New Titles to Drive Growth

Stock News
2025/11/24

BILIBILI-W (09626) saw its gains expand to over 7%, rising 6.82% to HK$205.2 by press time with a turnover of HK$1.058 billion. The rally follows the breakout success of its self-developed PvE game *Escape from Dakov*, which has sold over 3 million copies and peaked at 300,000 concurrent users.

Guosheng Securities noted that BILIBILI may extend *Escape from Dakov* from PC to consoles and mobile, leveraging the IP for sustained monetization. The company’s upcoming strategy game *Three Kingdoms: Generals’ Cards*, set for Q1 2026, is expected to diversify its gaming portfolio.

Goldman Sachs highlighted BILIBILI’s robust content ecosystem, strong user engagement, and improved ad monetization via AI. The bank anticipates new game releases in 2026 to fuel further upside, maintaining a "Buy" rating. Its H-share target was raised to HK$240 (from HK$234), while the ADR target increased to $30.8 (from $30).

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