Shares of Zhou Hei Ya (01458.HK) surged 5.37% in pre-market trading on Friday, following the release of its impressive interim results for the first half of 2025. The Chinese snack food company reported a significant increase in profitability, despite a slight decline in revenue.

According to the interim report, Zhou Hei Ya's profit attributable to parent company owners reached 108 million yuan for the six months ended June 30, 2025, representing a substantial year-on-year increase of 228%. This remarkable profit growth came even as the group's revenue decreased by 2.9% year-on-year to 1.223 billion yuan. The company's earnings per share for the period stood at 0.05 yuan.

The market's positive reaction to Zhou Hei Ya's results highlights investors' focus on profitability improvements, especially in the current economic environment. While the slight revenue decline may indicate challenges in the retail sector, the company's ability to significantly boost its bottom line suggests successful cost management and operational efficiency initiatives. As trading opens, investors will be watching closely to see if the stock can maintain its upward momentum throughout the session.