Li Ning: Mid-Single-Digit Sell-Through Growth in Q1 2026 as Store Count Edges Lower

Bulletin Express
04/22

Li Ning Company Limited released an unaudited operational update for the quarter ended 31 March 2026, reporting mid-single-digit year-on-year growth in overall retail sell-through across its LI-NING points of sale (POS), excluding LI-NING YOUNG.

Offline channels—comprising self-operated retail stores and franchised distributors—also advanced by a mid-single-digit rate. Within this segment, direct-operated retail stores delivered low-teens growth, while wholesale (franchised) outlets achieved a low-single-digit uptick. E-commerce operations outpaced physical channels, recording high-single-digit growth for the period.

As part of ongoing network optimisation, the number of LI-NING POS in China declined by 16 to 6,075 since the start of 2026. The reduction stemmed from 46 net closures in direct-operated stores, partially offset by a net addition of 30 franchised locations. LI-NING YOUNG, the company’s youth-oriented format, operated 1,464 POS, a net decrease of 54 during the same period.

Management emphasised that all figures are preliminary and unaudited, and may be subject to change. Shareholders and potential investors are advised to exercise caution when dealing in the company’s shares.

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