On August 28, the 2025 China Private Enterprise 500 Summit and National Outstanding Private Enterprise Conference for Liaoning's Comprehensive Revitalization was held in Shenyang, jointly organized by the All-China Federation of Industry and Commerce and the Liaoning Provincial Government. The conference unveiled three major rankings: "2025 China Private Enterprise 500," "2025 China Manufacturing Private Enterprise 500," and "2025 China Service Industry Private Enterprise 100." MIDEA REAL EST secured the 263rd position on the "2025 China Private Enterprise 500" list and ranked 59th on the "2025 China Service Industry Private Enterprise 100" list.
Recently, MIDEA REAL EST released its interim performance report, showing operating revenue of 2 billion yuan for the first half of the year, representing a 41% year-on-year increase. The company's core net profit attributable to shareholders reached 310 million yuan, marking a 119% year-on-year growth. Total assets stood at 9.49 billion yuan, with net assets of 4.98 billion yuan, operating net cash flow of 440 million yuan, zero interest-bearing debt, and total cash holdings of 1.27 billion yuan. This solid financial structure and ample cash flow have strengthened MIDEA REAL EST's safety margins, enabling more confident and effective responses to market fluctuations.
In terms of business strategy, MIDEA REAL EST remains firmly committed to the real estate industry chain. Facing new market conditions and demands, the company focuses on development services and real estate technology as its core, dedicated to providing full lifecycle services and operations.
Drawing from its manufacturing heritage, MIDEA REAL EST integrates the precision, efficiency, and technological intelligence of industrial manufacturing into its product core. Currently, the company's products emphasize modern aesthetics, functionality-first design, and premium materials. Through millimeter-level craftsmanship combined with intelligent systems, the company creates smart home environments that unify functionality and aesthetics, establishing quality residential benchmarks with industrial-grade precision standards. The company upholds patience, craftsmanship, and empathy in refining its product capabilities, committed to delivering satisfactory products for customers in the new cycle.
Simultaneously, MIDEA REAL EST adheres to its "Service+" strategy, focusing on tier-1 and tier-2 cities while strengthening service capabilities across multiple sectors including residential, industrial parks, and healthcare. Leveraging differentiated product strength and lean services, the company deeply serves 450,000 households and 1.5 million property owners, enhancing customer lifetime value through refined operations.
Looking ahead, MIDEA REAL EST will focus on three key paths: products, services, and operations. The company will continue to "deepen internally and expand externally," leveraging clear strategies, abundant capital, and reliable brand reputation to actively capitalize on the industry's "quality improvement through existing stock" transformation opportunities, driving high-quality corporate development.