On March 5, under the guidance of the Shenzhen Municipal Party Committee's Internet Enterprise Working Committee, Lalamobile, in conjunction with Xiaola Chuxing, officially launched the 2026 "National Employment Drive." This initiative will provide 700,000 flexible job opportunities across 363 cities in China, covering roles such as truck drivers, moving assistants, delivery riders, and ride-hailing drivers.
To foster a new type of relationship between platforms and workers characterized by "shared goals, joint development, mutual benefits, and common prosperity," Lalamobile simultaneously released the "Ten Actions for Win-Win Development in 2026." This plan involves increased investment in areas including income security, driver health management, and rights protection to safeguard and enhance the rights of the new employment group.
The initiative opens 700,000 flexible job opportunities to the public. On February 24, the first working day after the Lunar New Year, Guangdong province convened its High-Quality Development Conference, marking the fourth consecutive year for this "first meeting of the new year." The conference emphasized tapping into the employment potential of sectors like the digital economy, advanced manufacturing, and modern services, and promoting the integration of innovation chains, industrial chains, talent chains, and employment chains. Lalamobile is actively integrating into this high-quality development landscape, leveraging its platform advantages rooted in the Greater Bay Area to widely and precisely distribute employment opportunities.
February and March are typically peak employment months for urban blue-collar workers. As in previous years, Lalamobile and Xiaola Chuxing are offering 700,000 flexible job opportunities to the public this year, along with a total of 5 million RMB in subsidies and benefits for both new and existing drivers who join the platform's activities. Specific rewards include: up to 88 RMB for new small vehicle drivers who complete orders within 7 days; up to 200 RMB for new large vehicle drivers who complete orders within 30 days; up to 5 RMB for users who refer new riders who then complete an order within 7 days; and up to 150 RMB for moving assistants who complete orders within 14 days.
At the launch ceremony for the "National Employment Drive," Lalamobile co-founder Tan Wenbao stated that this initiative covers almost all business segments of the platform, offering corresponding job opportunities from two-wheeled electric vehicles to 22-wheel large trucks, with moving assistants being a key recruitment focus. He mentioned that last year, Duolala launched its first custom model, the "Duolada Mian," and future plans include opening car rental services to provide drivers with more flexible career choices.
According to a Frost & Sullivan study based on 2025 global online freight platform order volume, Lalamobile was recognized as having the "largest online freight platform order volume globally in 2025." Tan Wenbao commented, "As a leading freight platform, Lalamobile has a responsibility to play a more active role in promoting employment and serving society, creating greater social value."
The company also unveiled its "Win-Win Development Actions" to support the stable growth of the new employment group. The rise of new employment groups such as platform freight drivers and delivery riders reflects both the profound reshaping of the labor market by digital technology and the higher demands placed on the platforms these workers engage with. Based on the characteristics of the online freight industry and the development needs of the new employment group, Lalamobile released the "Ten Actions for Win-Win Development" at the launch ceremony. The actions announce that Lalamobile will invest over 1.4 billion RMB in 2026 to systematically enhance practitioner safeguards across three dimensions: income, safety, and development, injecting platform momentum into the start of the 15th Five-Year Plan period.
Specifically, to increase driver income, Lalamobile will comprehensively invest approximately 1.013 billion RMB to enhance various subsidies, improve order-grabbing benefits, continue reducing fees and burdens, and implement a cash-on-delivery service fee mechanism. To strengthen platform safety infrastructure and risk management systems, over 314 million RMB in special funds will be allocated. A further 116 million RMB will be invested to expand occupational injury protection coverage.
The actions also state that Lalamobile adheres to algorithm transparency, democratic consultation, and benevolent optimization. It will continue to implement an algorithm consultation mechanism involving driver representatives in key cities, promoting the regular disclosure of order distribution logic, pricing rules, service standards, and reward/penalty mechanisms to protect drivers' core rights and interests through a more transparent and fair algorithmic environment.
Regarding driver care and support, the platform is building a full-cycle health management service system for truck drivers. This includes establishing health corners in all service centers, creating exclusive health records for drivers, providing regular health consultations, and conducting health check-ups and education activities, forming a multi-dimensional health support mechanism covering prevention, monitoring, intervention, and rehabilitation. The platform will continue to offer targeted assistance, emergency aid, and follow-up services for drivers in difficult circumstances and will further develop its "Driver Dream Fulfillment Action" to support skill enhancement and career advancement.
Lalamobile Vice President Chen Yu stated, "Only by reducing obstacles and worries for practitioners, and making their work experience smoother, can long-term win-win outcomes between the platform and the new employment group be achieved, laying a more solid foundation for the sustainable development of the platform economy."