The Bengbu Market Supervision Bureau has announced the fifth batch of typical cases in its "Consumer Protection" Iron Fist Campaign to regulate market operations and safeguard consumer rights. The campaign targets key areas such as consumer fraud, food safety, and counterfeit products, with several cases of consumer rights violations being investigated and penalized. Below are some highlighted cases:
1. **Nike Trademark Infringement Case at Putian Laile Shoe Store** On April 18, 2025, the Bengbu Market Supervision Bureau penalized Putian Laile Shoe Store in Bengshan District for selling counterfeit Nike shoes. Authorities confiscated 83 pairs of fake Nike shoes and imposed a fine of RMB 20,700. Investigations revealed that the store had been sourcing counterfeit Nike shoes through social media since January 2025 without proper purchase documentation. The case exemplifies the use of digital tools like the "Authenticity Check" software to trace counterfeit products from retail to production sources.
2. **Counterfeit Moutai Liquor Case at Lijun Service Center** On the same day, the bureau penalized Lijun Service Center in Bengbu High-Tech Zone for selling fake Moutai liquor. Authorities seized 64 bottles of counterfeit Moutai, confiscated illegal gains of RMB 37,800, and imposed a fine of RMB 61,800. The counterfeit products included unauthorized variants such as "Moutai Tianchao Shangpin," "Flying Moutai" (labeled with "Chinese Navy"), and "Military Moutai" (labeled as "Military Supply"). The case highlights efforts to crack down on fraudulent "special supply" liquor schemes.
3. **Counterfeit Betel Nut Packaging Case at Xiangbang Food Trading Firm** On October 17, 2025, the Yuhui District Market Supervision Bureau fined Xiangbang Food Trading Firm RMB 10,000 for repackaging expired betel nuts into counterfeit "Zhang Xinfa" brand packaging. The firm had purchased 11,300 counterfeit packaging bags online and resold repackaged betel nuts, posing health risks due to potential carcinogens in expired products.
4. **Fake Nanfu Battery Case at Dajiale Supermarket** On July 23, 2025, the Wuhe County Market Supervision Bureau penalized Dajiale Supermarket for selling counterfeit Nanfu batteries. Authorities confiscated the fake products and illegal gains of RMB 122.5, along with a fine of RMB 1,500. The counterfeit batteries lacked proper quality controls, posing risks to electronic devices.
5. **Counterfeit dōTERRA Coconut Oil Production Case** On September 8, 2025, the Bengbu Market Supervision Bureau referred a criminal case involving counterfeit dōTERRA coconut oil to public security authorities. Raids uncovered 1,829 bottles of fake coconut oil, 20,000 counterfeit labels, and production equipment worth RMB 365,800. The case underscores cross-agency efforts to dismantle counterfeit production networks.
These cases demonstrate the government's commitment to combating intellectual property violations and protecting consumer rights through coordinated enforcement and technological tools.