Investing in ASX shares when they're priced attractively is one of my favorite strategies. I've identified a couple of shares that stand out as excellent bargain buys.
Investing with a substantial margin of safety enables us to acquire significantly undervalued assets, increasing the likelihood of positive returns.
Below are two ASX shares that seem to offer great value. Their management teams also seem to agree, having recently invested substantial sums into purchasing shares of their own companies. I plan to invest in both stocks soon.
GQG Partners Inc (ASX: GQG)
GQG is a riskier option due to its exposure to the stock market performance and some current difficulties, but it also has the potential for higher rewards.
This funds management company offers diverse investment strategies, including U.S. shares, global shares (excluding the U.S.), and emerging market shares.
Recently, GQG has adopted a more conservative approach to its investment portfolios, a wise decision given the inflated valuations in certain market segments.
As shown in the following chart, GQG’s share price has plummeted by over 40% in the past year despite strong funds under management (FUM) over the years and a solid track record of outperforming various benchmarks. It looks like a bargain to me.
If GQG can stabilize the outflows soon, it could be significantly undervalued. The significant double-digit dividend yield can offer attractive cash returns in the short term, while I believe its long-term performance will rebound.
Bailador Technology Investments Ltd (ASX: BTI)
This company provides investors access to high-growth tech firms at appealing valuations. It typically holds eight to twelve private companies.
Bailador's portfolio has seen impressive growth. Over the 12 months ending June 30, 2025, Bailador companies posted revenue growth of 47%. Though future growth at this pace isn't guaranteed, these tech firms are performing exceptionally well.
Investments include SiteMinder Ltd (ASX: SDR), DASH, Updoc, Access Telehealth, Expedition Software, Rosterfy, PropHero, MOSH, and Hapana, giving exposure to diverse sectors such as accommodation, wealth management, digital healthcare, travel and experiences, volunteer management, property investment, and fitness studio management.
This ASX share boasts a consistent record of selling its stakes in current and formerly owned companies at premiums to the book/carrying value.
On average, it realizes 39% cash premiums over carrying values for private companies. As of September 30, 2025, Bailador's share price traded at a historically wide 30% discount to the post-tax net tangible assets (NTA). With little change in the share price since early October, it still presents a bargain buy.
Additionally, Bailador offers a grossed-up dividend yield of about 8%, including franking credits, enhancing value through cash payments even if the share price's discount isn't fully eliminated.