BUSYMING (ASX: 01768) shares have surged more than 4% in recent trading. At the time of writing, the stock is up 3.24% to HK$350.4, with a turnover of HK$49.88 million.

Key Development for the Stock

Effective from June 8th, the company has been formally included in the Hang Seng Composite Index and the list of stocks eligible for Southbound Stock Connect trading.

Analyst Perspective on Growth

Analysts point out that the company's refined store operations and category expansion have led to impressive same-store performance this year. Franchisee enthusiasm remains high, driving rapid store network expansion. The company continues to enhance operational efficiency across the entire chain through store operation optimization and back-end digitalization, which is expected to strengthen its competitive moat.

Drivers of Performance and Expansion

Thanks to improvements in mature store performance, inventory efficiency, and store operations, same-store sales are steadily improving. It is estimated that the company has maintained positive growth since the first quarter of 2026, sustaining active franchisee participation. Based on available platform data, the number of operational stores had reached nearly 24,000 by the end of May, compared to 21,948 at the end of 2025. The company's full-year target of opening 5,000 new stores is on track to be achieved.