Stock Track | Li Ning Soars 5.82% at Open on Long-Term Partnership with Stephen Curry's Curry Brand

Stock Track

06/02

Li Ning's stock soared 5.82% at the open on Tuesday, following the company's announcement of a long-term strategic partnership with NBA star Stephen Curry and his Curry Brand.

The collaboration, which involves co-branding and the development of multi-category professional sports equipment, is expected to enhance Li Ning's global influence and product premium positioning. The partnership will focus initially on basketball and golf, with plans to open standalone Curry Brand retail stores in both China and the United States.

Stephen Curry expressed confidence in Li Ning's product capability and innovation, stating that the quality, comfort, and performance of Li Ning shoes impressed him. Li Ning founder Mr. Li Ning noted that the partnership reflects both sides' dedication to professionalism and innovation, aiming to inspire the new generation of sports enthusiasts.

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