On the afternoon of December 17, 2025, Sinotruk Jinan Truck Co., Ltd., a subsidiary of Shandong Heavy Industry Group, held a media briefing for its 2026 Partners Conference in Jinan. The management systematically elaborated on the company’s core competitiveness, future strategic plans, market outlook for 2026, and identified industry opportunities, showcasing the confidence and roadmap of this commercial vehicle leader in its pursuit of global excellence.

Amid fierce competition in China’s commercial vehicle sector, Sinotruk has confidently outlined its long-term vision: by the end of the 15th Five-Year Plan in 2030, the group aims to achieve aggregate revenue of 400 billion yuan and surpass annual vehicle sales of 800,000 units.

**Core Competitiveness** Liu Zhengtao, Chairman of Sinotruk, highlighted five key pillars underpinning the company’s strength: 1. **R&D Capabilities**: Full-spectrum commercial vehicle development, with self-sufficient technology systems, particularly in new energy (BEV, hybrid, and hydrogen fuel cell). 2. **Supply Chain & Cost Control**: Vertical integration from components to manufacturing ensures cost efficiency and superior quality control. 3. **Global Sales Network**: 480 heavy-truck and 300 light-truck dealers domestically, plus 400+ new energy outlets. Internationally, 140+ offices across 124 countries support its 21-year dominance in China’s heavy-truck exports. 4. **Quality Management**: End-to-end quality oversight. 5. **Diverse Overseas Portfolio**: Localized product strategies.

**The "Six Transformations" Strategy** Sinotruk’s roadmap to 2030 revolves around six transformative shifts: - **Green & Digitalization**: Dual engines for innovation, spanning electrification and autonomous driving (L2 to L4). - **Service & Globalization**: Transition from product sales to lifecycle services, coupled with global brand localization. - **Diversification & Premiumization**: Expanding into smart equipment and branded components while strengthening its commercial vehicle core.

**2026 Targets & Execution** Wang Dechun, Vice President, projected cautious growth for China’s heavy-truck market in 2026 (2.6% to 800,000 units), driven by policy cycles, fleet renewal, and energy transitions. Sinotruk’s 2026 goals include: - **Domestic Sales**: 340,000 vehicles (170,000 heavy trucks, 150,000 light trucks, 20,000 light-duty vehicles). - **Strategy**: Focus on "value competition" (TCO optimization) via product, channel, policy, brand, service, and ecosystem synergy.

**Long-Term Vision** From 2026’s tactical milestones to 2030’s strategic ambitions, Sinotruk aims to redefine the industry—transforming vehicles into smart terminals, sales into lifecycle services, and its identity into a global brand. This five-year journey hinges on relentless quality focus, technological investment, and collaborative partnerships.