On the afternoon of June 2nd, news emerged that Xibei Catering Group, in collaboration with Meituan and the One Foundation, has recently donated the 21st rural children's playground in Bainang County, Shigatse City, Tibet.

It is reported that Xibei officially joined Meituan's Rural Children's Playground Public Welfare Plan in May 2022. Focusing on the Shigatse region of Tibet, the company has been continuously advancing the construction of these playgrounds through sustainable models such as order-based donations and special fundraising.

As of May 2026, Xibei has cumulatively donated 21 rural children's playgrounds, with expenditures reaching 1,767,800 yuan. Xibei also plans to complete the construction of two additional playgrounds in Bainang County in June and July 2026.

Ms. Zhang Liping, Chief Public Welfare Officer of Xibei Catering Group, stated that Xibei consistently upholds the philanthropic philosophy that "nothing will change if loving actions do not increase." The company adheres to the belief that "public welfare is not about a few people doing a lot, but about everyone doing a little bit," striving to integrate philanthropy into daily operations and consumer scenarios so that every order can convey care.

In the future, Xibei will continue to deepen its cooperation with Meituan and the One Foundation, steadily promoting the implementation of the rural children's playground project. Simultaneously, the company will continuously improve its diverse philanthropic initiatives, including employee care, educational support, and environmental public welfare, practicing corporate social responsibility with a long-term perspective to convey brand warmth and social value.