0837 GMT - WeChat's e-commerce system could gain stronger awareness among consumers in 2025 through a broader adoption of its gifting function, Citi analysts say in a research note. The Tencent-owned popular messaging app in December rolled out a gifting function, which has successfully expanded the consumption scenarios within the app's ecosystem during the Lunar New Year, the analysts note. Citi predicts the function to be more widely used, thanks to the app's "social graph" alongside a growing number of participating merchants. Citi maintains a buy rating on Tencent, with its target price unchanged at HK$563.00. Shares of Tencent last ended at HK$420.40. (sherry.qin@wsj.com)
(END) Dow Jones Newswires
February 06, 2025 03:37 ET (08:37 GMT)
Copyright (c) 2025 Dow Jones & Company, Inc.
免責聲明：投資有風險，本文並非投資建議，以上內容不應被視為任何金融產品的購買或出售要約、建議或邀請，作者或其他用戶的任何相關討論、評論或帖子也不應被視為此類內容。本文僅供一般參考，不考慮您的個人投資目標、財務狀況或需求。TTM對信息的準確性和完整性不承擔任何責任或保證，投資者應自行研究並在投資前尋求專業建議。