iQIYI (IQ) said Friday it has started construction on its first large-scale theme park in Yangzhou, centered on its portfolio of film and drama titles.
The company said iQIYI Land will include theaters, holographic exhibits, and mixed reality games based on its intellectual properties.
It will also feature themed restaurants, merchandise, and other attractions for visitors, the company said.
iQIYI said the site is part of Yangzhou's Grand Canal development zone and is close to Shanghai, Nanjing, and Suzhou.
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