Wendy's, McDonald's See Breakfast Slowdown -- Market Talk

Dow Jones

2025/05/02

1007 ET - Breakfast is one of the most important parts of the selling day for fast-food players, but visits are slowing. Wendy's and McDonald's both noted a slowdown in morning visits in 1Q earnings reports, with Wendy's saying morning meals performed worse than the rest of the day. Wendy's and McDonald's both say they are exploring new beverages to try to attract new consumers in the morning, and are pushing deals. (heather.haddon@wsj.com; @heatherhaddon)

(END) Dow Jones Newswires

May 02, 2025 10:07 ET (14:07 GMT)

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Wendy's and McDonald's both noted a slowdown in morning visits in 1Q earnings reports, with Wendy's saying morning meals performed worse than the rest of the day. Wendy's and McDonald's both say they are exploring new beverages to try to attract new consumers in the morning, and are pushing deals. (heather.haddon@wsj.com; @heatherhaddon) \n\n\n  (END) Dow Jones Newswires\n\n\n  May 02, 2025 10:07 ET (14:07 GMT)\n\n\n  Copyright (c) 2025 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"}}}