Kellogg CEO: Consumer Health Focus a Short-Term Headwind -- Market Talk

Dow Jones

2025/05/06

0937 ET - Cereal giant WK Kellogg says consumers are increasingly focused on health, leading to challenges for the maker of Froot Loops and Apple Jacks. Kellogg CEO Gary Pilnick says consumption of the company's cereals was pressured in the latest quarter as Kellogg's natural and organic brands didn't keep pace with growth for other health-and-wellness cereals, and Kellogg's market share declined. Long-term, Pilnick says he expects more focus on health to be a tailwind and a "great thing" for the company, and he laid out steps the company is taking to highlight aspects of its brands like protein and fiber. Kellogg slides 12% in early trading. (jesse.newman@wsj.com)

(END) Dow Jones Newswires

May 06, 2025 09:37 ET (13:37 GMT)

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Kellogg CEO Gary Pilnick says consumption of the company's cereals was pressured in the latest quarter as Kellogg's natural and organic brands didn't keep pace with growth for other health-and-wellness cereals, and Kellogg's market share declined. Long-term, Pilnick says he expects more focus on health to be a tailwind and a \"great thing\" for the company, and he laid out steps the company is taking to highlight aspects of its brands like protein and fiber. Kellogg slides 12% in early trading. 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Kellogg CEO Gary Pilnick says consumption of the company's cereals was pressured in the latest quarter as Kellogg's natural and organic brands didn't keep pace with growth for other health-and-wellness cereals, and Kellogg's market share declined. Long-term, Pilnick says he expects more focus on health to be a tailwind and a \"great thing\" for the company, and he laid out steps the company is taking to highlight aspects of its brands like protein and fiber. Kellogg slides 12% in early trading. ","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{"KLG":"WK Kellogg Co.","BK4212":"包装食品与肉类"},"translate_title":"家乐氏首席执行官：关注消费者健康是短期阻力——市场讨论","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"KLG":0.9},"content_text":"0937 ET - Cereal giant WK Kellogg says consumers are increasingly focused on health, leading to challenges for the maker of Froot Loops and Apple Jacks. Kellogg CEO Gary Pilnick says consumption of the company's cereals was pressured in the latest quarter as Kellogg's natural and organic brands didn't keep pace with growth for other health-and-wellness cereals, and Kellogg's market share declined. Long-term, Pilnick says he expects more focus on health to be a tailwind and a \"great thing\" for the company, and he laid out steps the company is taking to highlight aspects of its brands like protein and fiber. Kellogg slides 12% in early trading. (jesse.newman@wsj.com) \n\n\n  (END) Dow Jones Newswires\n\n\n  May 06, 2025 09:37 ET (13:37 GMT)\n\n\n  Copyright (c) 2025 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"}}}