SRx Health Solutions, Inc. announced on Thursday that it intends to launch a new subsidiary focused on borrowing crypto.
These investments include cryptocurrencies like Solana (SOL) and Bitcoin (BTC), forming a key part of a wider strategy to utilize its current assets while investigating decentralized financial models.
According to the company, the proposed subsidiary would allow global investors to deposit cryptocurrency in exchange for a share of profits from SRx’s North American Halo brand. SRx would then use the crypto capital to support Halo’s sales and marketing operations, aiming to boost growth while avoiding equity dilution for shareholders.
“This is a conceptual plan, and we are very much looking forward to talking to the crypto community about how to achieve these goals,” said SRx Chairman Adesh Vora in the announcement. “Our goal is to create financial flexibility while preserving shareholder value.”
The move signals SRx’s growing interest in digital assets. Earlier the same day, the company disclosed it had purchased approximately $1.5 million worth of Solana as part of the strategy/
Vora said SRx plans to continue investing in digital assets as the company grows and may also explore a crypto-based rewards program tied to its pharmacy offerings.
SRx Health Solutions operates as a specialty healthcare provider across Canada, offering integrated services and pharmaceutical solutions.
The company said the diversification strategy is intended to enhance financial resilience and unlock long-term value for investors.
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