DDB Chicago Secures Global Creative and Strategy Role for Bimbo Masterbrand

Reuters

05-21

DDB Chicago Secures Global Creative and <a href="https://laohu8.com/S/MSTR">Strategy</a> Role for Bimbo Masterbrand

DDB Chicago, a subsidiary of Omnicom Group Inc., has secured the global creative and strategy assignment for the Bimbo masterbrand, part of Grupo Bimbo, the world's largest baking company. This follows a competitive pitch and marks a significant partnership on the global stage. As part of this new role, DDB Chicago will work to enhance brand loyalty, awareness, and perceived quality across international platforms, aligning with Grupo Bimbo's "People. Passions. Planet." framework. This collaboration continues after Bimbo Bakeries USA's 2024 consolidation of its creative and media business with Omnicom.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Omnicom Group Inc. published the original content used to generate this news brief via PR Newswire (Ref. ID: NY92433) on May 20, 2025, and is solely responsible for the information contained therein.

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This follows a competitive pitch and marks a significant partnership on the global stage. As part of this new role, DDB Chicago will work to enhance brand loyalty, awareness, and perceived quality across international platforms, aligning with Grupo Bimbo's \"People. Passions. Planet.\" framework. This collaboration continues after Bimbo Bakeries USA's 2024 consolidation of its creative and media business with Omnicom.\n      </p>\n</div><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<em>Disclaimer: <span>This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Omnicom Group Inc. published the original content used to generate this news brief via PR Newswire (Ref. ID: NY92433) on May 20, 2025, and is solely responsible for the information contained therein.</span></em>\n</div></body></html>\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"LU1509826696.USD","symbol_name":"FIDELITY GLOBAL DIVIDEND \"A\" (USD) INC B","start_time":0,"source_url":"https://api.refinitiv.com/data/news/v1/stories/urn:newsml:reuters.com:20250520:nNDL5mkfg:1","article_id":"2537458647","we_media_id":"1032215980","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2537458647","pubTimestamp":1747764484,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Reuters","introduction":"Reuters.com brings you the latest news from around the world, covering breaking news in markets, business, politics, entertainment and technology","home_visible":1,"id":"1032215980","head_image":"https://community-static.tradeup.com/news/4567337cbdf294b657b1fa87c5488b48"},"summary":"DDB Chicago, a subsidiary of Omnicom Group Inc., has secured the global creative and strategy assignment for the Bimbo masterbrand, part of Grupo Bimbo, the world's largest baking company. 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