For some time, the ABC has been on a quest for relevance. ABC management has been trying to grasp smoke with their bare hands – and inevitably, they’ve failed. Kim Williams, the ABC chairman, admitted as much when he spoke to the National Press Club last year.
That was when he was asked whether the ABC could learn from the success of American podcaster Joe Rogan, Williams answered, “I’m not sure that I’m the right person to respond to that question. I am not a consumer or an enthusiast about Mr Rogan and his work.”
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