The Trade Desk與HOY深化戰略合作推進智能電視廣告解決方案

阿斯達克財經

2025/06/18

廣告技術公司The Trade Desk(TTD.US) 與有線寬頻(01097.HK) 旗下HOY宣佈，將深化雙方戰略合作，通過The Trade Desk開放HOY於智能電視(CTV)平台上的廣告版位進行程序化交易，並接入網絡身份識別解決方案Unified ID 2.0(UID2)及OpenPath技術，助力廣告主實現更高效、更精準的投放效果。有線寬頻通訊有限公司首席執行官兼執行董事杜之克...

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The Trade Desk與HOY深化戰略合作 推進智能電視廣告解決方案

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The Trade Desk與HOY深化戰略合作推進智能電視廣告解決方案