Brookdale Senior Living Inc., a prominent player in the senior living industry, is facing shareholder activism ahead of its 2025 Annual Meeting of Shareholders scheduled for July 11. The company has issued a statement urging shareholders to support its eight director nominees by voting on the BLUE proxy card. Brookdale emphasizes the importance of each vote in ensuring continued growth and value creation, highlighting the critical skillsets offered by directors Lee Wielansky and Victoria Freed. The proxy advisory firm Institutional Shareholder Services (ISS) recommended shareholders support most of Brookdale's Board but did not endorse all eight nominees. Brookdale disagrees with this conclusion, arguing that replacing directors with dissident nominees like Lori Wittman or Steven Vick could compromise the Board's effectiveness, especially in recruiting a new CEO. Shareholders are advised to disregard any white proxy card from Ortelius and follow the voting instructions on the BLUE proxy card to secure their investment's value.