Fiserv, Inc., a leader in payments and financial services technology, has released its Small Business Index for June 2025, highlighting a mixed performance in small business sales. The Index shows a decline of two points to 148, indicating a slowdown in consumer activity. Despite a year-over-year sales growth of 4.4%, there was a 1.4% decrease in sales compared to the previous month. Foot traffic mirrored this trend, with a 2.2% increase from last year but a 2.0% decline month-over-month. Average ticket sizes saw a notable rise of 2.1% compared to 2024 and a modest 0.6% increase from May, particularly in non-discretionary categories. Service-based businesses continued to outpace goods, with a 5.2% year-over-year increase. Food Manufacturing and Professional Services were standout performers, with growth rates of 11.7% and 9.0%, respectively. However, services saw a slight month-over-month decline of 1.2%, less than the 2.0% drop in goods. Among metropolitan areas, San Francisco and Atlanta experienced significant year-over-year sales growth, at 8.5% and 13.6% respectively, while Boston was the only large metro area with positive month-over-month growth at 1.2%. The Food & Beverage Retail sector was the sole retail subsector to register month-over-month gains of 0.9%. Regionally, smaller states like Alabama, North Dakota, and Alaska led month-over-month sales growth, while larger states such as California, New York, and Texas saw declines. The data suggests that economic uncertainty continues to influence consumer spending patterns, with a noticeable shift towards essentials over discretionary spending.