CI&T Inc., a global technology transformation specialist, has been named the Digital Agency of Record $(DAOR.AU)$ for Volkswagen of America, Inc. In this role, CI&T will enhance Volkswagen's digital marketing and ownership ecosystem in the U.S., aiming to improve customer experiences, empower dealers, and enable employees. The partnership highlights CI&T's expertise in strategy, innovation, design, and development, aligning with Volkswagen's vision for the future of mobility. CI&T will be responsible for the strategy, design, and development of VW.com and the myVW app, using GenAI tools to increase productivity and accelerate delivery. The collaboration has already supported the successful launches of vehicles like the all-electric ID. Buzz and the third-generation Tiguan, showcasing CI&T's capability to deliver impactful results efficiently.
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