SMX (Security Matters) plc is advancing its digital asset strategy with the establishment of a new treasury subsidiary in Ireland, following the recent enactment of the GENIUS Act in the United States. This move marks a strategic expansion for SMX, which has been at the forefront of integrating blockchain technology to enhance traceability and transparency in supply chains. The new entity, SMX (Treasury and Digital Asset Holding Company) Limited, will incorporate Bitcoin and other digital assets into its operations, aligning with the global regulatory shift towards digital economies. The GENIUS Act provides a comprehensive framework for cryptocurrency and stablecoins in the US, accelerating SMX's long-standing digital asset initiatives. This expansion reinforces SMX's commitment to leading in the realm of digital trust and decentralized verification in commerce.