2025年見證商業新紀元的開始——代理式商業時代

英為財情

2025/07/20

Investing.com - 伯恩斯坦(Bernstein)分析師本周表示，OpenAI將結賬系統整合到ChatGPT中，標誌着在線商業交易方式的根本性轉變，開啓了他們所稱的"商業新紀元的開始——代理式商業時代"。據《金融時報》報道，這一舉措將允許用戶在不離開聊天界面的情況下完成購買，而商家則需支付聯盟佣金和可能的支付處理費用。"AI消費者殺手級應用是一種能幫助我們擺脫在線購物繁瑣過程的代理，它...

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(Maplebear Inc.)","LU0868494617.USD":"UBS (LUX) EQUITY SICAV - US TOTAL YIELD SUSTAINABLE \"P\" (USD) ACC","LU1228905540.USD":"NINETY ONE GSF GLOBAL QUALITY DIVIDEND GROWTH \"A\" (USD) INC 2"},"translate_title":"2025 witnesses the beginning of a new era of business-the era of agency business","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"PYPL":1,"USJW.SI":0.6,"NVIW.SI":0.6,"TSYW.SI":0.6,"QLD":0.6,"V":1,"USAW.SI":0.6,"MA":1,"PSQ":0.6,"MNQmain":0.6,"TQQQ":0.6,"CART":1,"QID":0.6,"SQQQ":0.6,".IXIC":0.8,"NQmain":0.6},"content_text":"Investing.com - 伯恩斯坦(Bernstein)分析師本周表示，OpenAI將結賬系統整合到ChatGPT中，標誌着在線商業交易方式的根本性轉變，開啓了他們所稱的\"商業新紀元的開始——代理式商業時代\"。據《金融時報》報道，這一舉措將允許用户在不離開聊天界面的情況下完成購買，而商家則需支付聯盟佣金和可能的支付處理費用。\"AI消費者殺手級應用是一種能幫助我們擺脱在線購物繁瑣過程的代理，它能找到合適的商品/服務、真實評價、價格、優惠，並填寫表格，\"伯恩斯坦寫道。他們估計這一轉變每年可能會使零售電子商務增長提高1.5至2.5個百分點。伯恩斯坦認為這一發展是更廣泛轉型的一部分。\"代理式商業可以解鎖新的商業模式，改變現有模式，並從根本上改變我們在線消費時間的方式，\"分析師表示。該公司指出，OpenAI早前推出的Operator，與優步(Uber) (NYSE:UBER)、DoorDash (NASDAQ:DASH)和Instacart (NASDAQ:CART)等合作伙伴合作，已經顯示出這一發展軌跡的明確跡象。主要支付參與者，包括維薩(Visa) (NYSE:V)、萬事達(Mastercard) (NYSE:MA)、Stripe和PayPal (NASDAQ:PYPL)，據報道已經在用AI功能調整其產品，這表明卡網絡和處理商如Adyen (AS:ADYEN)將從中受益。\"卡片（以及維薩/萬事達）似乎是贏家（而非穩定幣），\"伯恩斯坦指出，同時指出數字錢包可能面臨中介地位被取代的風險，除非它們在這一生態系統中改變自身角色。然而，問題依然存在。伯恩斯坦指出，OpenAI能夠掌控的流量規模以及對\"平台內廣告和支付，以及直接消費者關係\"的潛在影響是關鍵的不確定因素。\n本文由人工智能協助翻譯。更多信息，請參見我們的使用條款。","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"}}}