Keurig Dr Pepper Sees Interest in Wellness-Oriented Categories -- Market Talk

Dow Jones

2025/07/25

1244 ET - Keurig Dr Pepper CEO Tim Cofer says a consumer shift toward health and wellness is the single biggest trend impacting the beverages industry. Consumers are increasingly looking for beverages with protein, hydration, zero sugar options, fiber and gut health benefits, he says. The shift has resulted in strength in the company's energy and sports hydration businesses, he says. Keurig Dr Pepper plans to continue capitalizing on the shift with the launch of a prebiotic carbonated soft drink this quarter, and will continue looking for opportunities to offer protein drinks, he says. (kelly.cloonan@wsj.com)

(END) Dow Jones Newswires

July 24, 2025 12:44 ET (16:44 GMT)

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Consumers are increasingly looking for beverages with protein, hydration, zero sugar options, fiber and gut health benefits, he says. The shift has resulted in strength in the company's energy and sports hydration businesses, he says. Keurig Dr Pepper plans to continue capitalizing on the shift with the launch of a prebiotic carbonated soft drink this quarter, and will continue looking for opportunities to offer protein drinks, he says. 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