Gustafson Team Joins Better Home & Finance Subsidiary NEO Home Loans, Embracing Tech-Forward Growth

Reuters

09/04

Gustafson Team Joins Better Home & Finance Subsidiary NEO Home Loans, Embracing Tech-Forward Growth

Better Home & Finance Holding Company has expanded its reach in the mortgage industry through its subsidiary, NEO Home Loans powered by Better. NEO combines the expertise of elite loan advisors with advanced technology to transform the home financing experience. The recent addition of the Gustafson Team, a top-producing group formerly with loanDepot, underscores NEO's commitment to a tech-forward, advisor-centric model. The Gustafson Team, known for its substantial funding volume and industry expertise, was attracted by NEO's AI-powered infrastructure, transparent compensation model, and strategic partnership flexibility. NEO's proprietary tech stack, including AI-powered lead intelligence and streamlined digital platforms, supports advisors in delivering high-value service efficiently. This move highlights the growing trend among mortgage professionals towards technology-enabled platforms that facilitate growth and integrity.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Better Home & Finance Holding Company published the original content used to generate this news brief via Business Wire (Ref. ID: 20250904020132) on September 04, 2025, and is solely responsible for the information contained therein.

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