Birkenstock Sees Big Opportunity in Asia -- Market Talk

Dow Jones

09/30

1426 ET - Birkenstock continues to have a significant growth opportunity in Asia, where it expects revenue to grow at a rate that's double the shoe retailer's average, Baird analysts say in a note. The company is especially focused on its China business, which has quickly scaled to 15 stores and is set up for sustained growth with partners with expertise in real estate and regional dynamics, expanded production capacity and physical marketing activations, among other advantages, the analysts say. Birkenstock is seeing customers in Asia gravitate toward its premium products with average selling prices of about 100 euros or more, which is higher than initially expected, the analysts say. (kelly.cloonan@wsj.com)

(END) Dow Jones Newswires

September 29, 2025 14:26 ET (18:26 GMT)

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The company is especially focused on its China business, which has quickly scaled to 15 stores and is set up for sustained growth with partners with expertise in real estate and regional dynamics, expanded production capacity and physical marketing activations, among other advantages, the analysts say. Birkenstock is seeing customers in Asia gravitate toward its premium products with average selling prices of about 100 euros or more, which is higher than initially expected, the analysts say. 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The company is especially focused on its China business, which has quickly scaled to 15 stores and is set up for sustained growth with partners with expertise in real estate and regional dynamics, expanded production capacity and physical marketing activations, among other advantages, the analysts say. Birkenstock is seeing customers in Asia gravitate toward its premium products with average selling prices of about 100 euros or more, which is higher than initially expected, the analysts say. 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The company is especially focused on its China business, which has quickly scaled to 15 stores and is set up for sustained growth with partners with expertise in real estate and regional dynamics, expanded production capacity and physical marketing activations, among other advantages, the analysts say. Birkenstock is seeing customers in Asia gravitate toward its premium products with average selling prices of about 100 euros or more, which is higher than initially expected, the analysts say. ","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{"BIRK":"勃肯","BK4588":"碎股","BK4146":"鞋类","BK4585":"ETF&股票定投概念"},"translate_title":"勃肯在亚洲看到巨大机遇——市场讨论","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"BIRK":0.9},"content_text":"1426 ET - Birkenstock continues to have a significant growth opportunity in Asia, where it expects revenue to grow at a rate that's double the shoe retailer's average, Baird analysts say in a note. The company is especially focused on its China business, which has quickly scaled to 15 stores and is set up for sustained growth with partners with expertise in real estate and regional dynamics, expanded production capacity and physical marketing activations, among other advantages, the analysts say. Birkenstock is seeing customers in Asia gravitate toward its premium products with average selling prices of about 100 euros or more, which is higher than initially expected, the analysts say. (kelly.cloonan@wsj.com) \n\n\n \n\n\n  (END) Dow Jones Newswires\n\n\n  September 29, 2025 14:26 ET (18:26 GMT)\n\n\n  Copyright (c) 2025 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"}}}