Primark's Underperformance Drains Confidence in H&M -- Market Talk

Dow Jones
01/08

1154 GMT - Primark's underperformance is a negative read-across for other retailers, particularly Sweden's H&M, analysts at J.P. Morgan write. Weak German sales data don't spell confidence for peer H&M, the analysts say. Primark has been underperforming in Europe in recent history they say. In addition to problems with brand perception, it is challenging to conclude just how much the profit warning Primark owner AB Foods issued on Thursday will affect perception of its competitors, they add. AB Foods shares are down 11.5% at 19.03 pounds, its lowest level in nine months. H&M shares are down 3.9% at 178 Swedish kronor. (aimee.look@wsj.com)

 

(END) Dow Jones Newswires

January 08, 2026 06:55 ET (11:55 GMT)

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