Equifax Inc. has released its third quarter 2025 Market Pulse Index report, offering a comprehensive assessment of U.S. consumer financial health by analyzing credit, debt, income, capacity, and assets across generations. The report reveals that Generation Z is showing notable financial momentum, surpassing Millennials in average Market Pulse Index value for the first time, with Gen Z scoring 59.04 compared to Millennials' 58.82. Meanwhile, Generation X, Baby Boomers, and Traditionalists continue to demonstrate higher and more stable financial standings, with Traditionalists recording the highest Index value at 65.7. The findings highlight the stabilizing effect of accumulated assets among older generations and point to evolving financial stability and challenges among younger cohorts.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Equifax Inc. published the original content used to generate this news brief on January 16, 2026, and is solely responsible for the information contained therein.