Monster Beverage's Tailwinds Outweigh Market Share Concerns -- Market Talk

Dow Jones
01/17

1303 ET - Monster Beverage looks like it's on sound footing as it overcomes market share concerns, BNP Paribas Equity Research analysts say in a note. Monster has been helped by strong growth across the energy drink industry, surprisingly well received price increases and stabilizing market share trends in the U.S., the analysts say, noting they were previously concerned about market share erosion in the U.S., slowing share gains internationally and the stock's valuation. "While these points are not without merit, they have been overcome," they say, upgrading the stock to neutral and raising their price target to $77 from $57. (kelly.cloonan@wsj.com)

 

(END) Dow Jones Newswires

January 16, 2026 13:03 ET (18:03 GMT)

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