Richemont Proves Ready to Ditch Some Brands -- Market Talk

Dow Jones
01/23

1057 GMT - Richemont has shown it is willing to streamline its portfolio, Alexander Koller at Swiss investment bank Vontobel writes in a note after the Swiss luxury-goods group agreed to offload watchmaker Baume & Mercier to Italy's Damiani Group at an undisclosed price. The divestment is largely immaterial to Richemont's top line, Koller notes, making up a negligible fraction of a revenue intake dominated by larger watchmakers and major jewelers like Cartier. "But [the sale is] strategically positive for sentiment [and] signals greater readiness to streamline the portfolio," the analyst says. Other possible divestments by Richemont could include brands like Dunhill, Alaia or Roger Dubuis, Koller says. "Overall, the announcement supports the narrative of tighter capital allocation and sharper strategic focus," he adds. (joshua.kirby@wsj.com; @joshualeokirby)

 

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January 23, 2026 05:57 ET (10:57 GMT)

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