Publicis May Turn to Buybacks in 2026 -- Market Talk

Dow Jones
01/27

0726 GMT - Publicis could launch a share buyback program this year, Citi analyst Ciaran Donnelly writes in a note. Foreign exchange headwinds increase the likelihood as it could be used to offset these impacts and allow adjusted earnings per share growth to better reflect underlying performance at the French advertising group, he says. The U.S. bank expects a buyback at about 420 million to 535 million euros, with the latter fully offsetting the forex headwinds. The company's management prefers M&A for capital allocation so any announcement is expected after 2025 results as Publicis might wait for clarity on potential deals as well as foreign exchange before committing, the analyst adds. Publicis shares closed at 88.04 euros on Monday. (najat.kantouar@wsj.com)

 

(END) Dow Jones Newswires

January 27, 2026 02:26 ET (07:26 GMT)

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