(Reuters) - Artificial intelligence lab Anthropic on Tuesday unveiled 10 new ways for business customers to plug in its technology to key areas of their work, weeks after other releases sparked an aggressive selloff in traditional software company shares.

The San Francisco-based startup said its plug-ins could now help with investment banking tasks like reviewing deals, wealth-management tasks such as portfolio analysis and human resource-related tasks such as making new-hire materials reflect a brand's tone and policies.

Other items that Anthropic touted included plug-ins for private equity, engineering and design.

Anthropic said its new plug-ins were developed with partners, including LSEG, FactSet, Salesforce's Slack, and DocuSign.

Companies including Thomson Reuters, which owns Reuters news agency, and RBC Wealth Management were using AI agents powered by Anthropic, it said.

The announcement lifted the shares of Anthropic's partner companies - Thomson Reuters up 12%, FactSet, Salesforce, and DocuSign rose over 5%.

Backed by Alphabet's Google and Amazon.com, the lab said it was releasing ways to connect its Claude AI to some commonly used business tools like Google Calendar and Gmail.

The rapid-fire releases this year show how Anthropic is seeking to get ahead of the pack in selling autonomous AI to the lucrative enterprise market ahead of a widely expected public offering.

Anthropic faces competition from Google itself, OpenAI and Elon Musk's xAI, among others. The startup has said it has not decided about going public.

Last month, Anthropic's release of a legal plug-in ignited an $830 billion global selloff in software and services stocks, including some of the startup's partners, over six trading days as investors worried that AI-powered automation could undercut a revenue streams of these companies.

Scott White, Anthropic's head of product for enterprise, said the goal was for Claude to deliver better outcomes for customers, not replace them.

"It's not a product that's trying to own every workflow," he said in an interview. "We're providing infrastructure and intelligence so our partners or our customers can bring their business knowledge, their expertise, their trusted relationships and their customers to the equation."

Companies can build and manage their own plug-ins as well, Anthropic said.