Omdia Reports Europe Smartphone Shipments Slip 1% in 2025 as Apple and HONOR Hit Record Shares

Reuters

02/23

Omdia research published by TechTarget Inc. shows Europe’s smartphone shipments fell 1% in 2025 to 134.2 million units amid subdued demand and new eco-design and USB‑C regulations. Samsung stayed the top vendor with 46.6 million units, while Apple grew 6% to 36.9 million and reached a record 27% share, helped by iPhone refresh demand and the USB‑C-driven retirement of older models. Xiaomi held third place despite a slight decline, Motorola slipped 5%, and HONOR entered Europe’s top five for the first time on growth led by its affordable X-series.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. TechTarget Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260223432918) on February 23, 2026, and is solely responsible for the information contained therein.

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Samsung stayed the top vendor with 46.6 million units, while Apple grew 6% to 36.9 million and reached a record 27% share, helped by iPhone refresh demand and the USB‑C-driven retirement of older models. <a href=\"https://laohu8.com/S/XIACY\">Xiaomi</a> held third place despite a slight decline, Motorola slipped 5%, and HONOR entered Europe’s top five for the first time on growth led by its affordable X-series.\n      </p>\n</div><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<p>\n<i>Disclaimer: <span>This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. TechTarget Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260223432918) on February 23, 2026, and is solely responsible for the information contained therein.</span></i>\n</p>\n</div></body></html>\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"LU0797268264.HKD","symbol_name":"ALLIANZ TOTAL RETURN ASIAN EQUITY \"AT\" (HKD) ACC","start_time":0,"source_url":"https://api.refinitiv.com/data/news/v1/stories/urn:newsml:reuters.com:20260223:nNDL1VKKTc:1","article_id":"2613789901","we_media_id":"1032215980","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2613789901","pubTimestamp":1771847296,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Reuters","introduction":"Reuters.com brings you the latest news from around the world, covering breaking news in markets, business, politics, entertainment and technology","home_visible":1,"id":"1032215980","head_image":"https://community-static.tradeup.com/news/4567337cbdf294b657b1fa87c5488b48"},"summary":"Omdia research published by TechTarget Inc. shows Europe’s smartphone shipments fell 1% in 2025 to 134.2 million units amid subdued demand and new eco-design and USBC regulations. 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Samsung stayed the top vendor with 46.6 million units, while Apple grew 6% to 36.9 million and reached a record 27% share, helped by iPhone refresh demand and the USB‑C-driven retirement of older models. Xiaomi held third place despite a slight decline, Motorola slipped 5%, and HONOR entered Europe’s top five for the first time on growth led by its affordable X-series.\n      \n\n\nDisclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. TechTarget Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260223432918) on February 23, 2026, and is solely responsible for the information contained therein.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"dataReport,express","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"}}}