South Korea Could Emerge as a Bright Spot for Luxury Groups -- Market Talk

Dow Jones
02/26

1226 GMT - South Korean demand for high-end goods could provide a tailwind for the luxury sector in the near term, UBS analysts write in a note to clients. "South Korean consumers remain commercially and strategically important for the luxury goods sector," the analysts say. These customers account, on average, for a mid-single-digit to high-single-digit percentage of group sales, UBS adds. "They also act as a useful lead indicator for broader regional trends." While the Korean market remains predominantly domestically driven, its proximity to China positions it well to benefit from shifting tourism flows, especially during periods of heightened geopolitical tension or currency volatility, they add. Hermes, Moncler, Prada and Burberry stand out as the most likely beneficiaries, UBS says. (andrea.figueras@wsj.com)

 

(END) Dow Jones Newswires

February 26, 2026 07:26 ET (12:26 GMT)

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