Bilibili reported Q4 FY2025 total net revenues of CNY8.32 billion, up 8% YoY, driven by advertising revenues of CNY3.04 billion (+27% YoY) and value-added services (VAS) revenues of CNY3.26 billion (+6% YoY). Mobile games revenues were CNY1.54 billion (-14% YoY), which the company attributed to a high prior-year comparison following the launch of its exclusively licensed game San Guo: Mou Ding Tian Xia. Q4 gross profit was CNY3.08 billion (+11% YoY) with a 37% gross margin, and net profit was CNY513.9 million (4.8x YoY) with a 6.2% net margin; adjusted net profit was CNY878.4 million (+94% YoY) with a 10.6% adjusted net margin. Average daily active users (DAUs) were 113.0 million (+10% YoY) and average daily time spent per active user was 107 minutes (+8% YoY). For FY2025, Bilibili posted total net revenues of CNY30.35 billion (+13% YoY), including advertising revenues of CNY10.06 billion (+23% YoY), VAS revenues of CNY11.93 billion (+8% YoY) and mobile games revenues of CNY6.39 billion (+14% YoY). FY2025 gross profit was CNY11.11 billion (+27% YoY) with a 36.6% gross margin, and net profit was CNY1.19 billion; adjusted net profit was CNY2.59 billion. The company said FY2025 marked its first full year of GAAP profitability and highlighted monthly active users of 366 million in Q4 (+8% YoY). Bilibili also disclosed repurchases under its two-year USD200 million program, buying 0.6 million listed securities for USD14.7 million in Q4 and 7.0 million for USD131.2 million cumulatively as of Dec. 31, 2025.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Bilibili Inc. published the original content used to generate this news brief via GlobeNewswire (Ref. ID: 202603050500PRIMZONEFULLFEED9666426) on March 05, 2026, and is solely responsible for the information contained therein.